Privacy Policy

ONLINE TRACKING TECHNOLOGIES AND ADVERTISING

We, certain service providers operating on our behalf, and third parties may collect information about your activity, or activity on devices associated with you, on our sites and applications and third-party sites and applications using tracking technologies such as cookies, pixels, tags, software development kits, application program interfaces, and Web beacons. We may collect information whether or not you are logged in or registered, and may associate this tracking data with your registration account (if you have one).

Definitions for some of the tracking technologies listed, as well as information about your choices with respect to them, are available below.

Our Services use the following types of cookies for the purposes set out below:

Type of Cookies

Analytics and Performance Cookies

These cookies are used to collect information about traffic to our Services and how users use our Services. The information gathered does not identify any individual visitor, but rather enables us to count the number of unique visitors. It includes the number of visitors to our Services, the websites that referred them to our Services, the pages that they visited on our Services, what time of day they visited our Services, whether they have visited our Services before, and other similar information. We use this information to help operate our Services more efficiently, to gather broad demographic information and to monitor the level of activity on our Services. We use Google Analytics for this purpose. Google Analytics uses its own cookies. It is only used to improve how our Services works. You can find out more information about Google Analytics cookies here. You can find out more about how Google protects your data here. You can prevent the use of Google Analytics relating to your use of our Services by downloading and installing the browser plugin available via this link. Please note that our transfer of information to Google might be deemed a sale in certain jurisdictions. Where applicable, we will provide you a notice of our transfer of information and provide you with the ability to opt-out of such sale or sharing of information.

Essential Cookies

These cookies are essential to provide you with services available through our Services and to enable you to use its features. For example, they allow you to log in to secure areas of our Services and help the content of the pages you request load quickly. Without these cookies, the services that you have asked for cannot be provided, and we only use these cookies to provide you with those services.

Functionality Cookies

These cookies allow our Services to remember choices you make when you use our Services, such as remembering your language preferences, remembering your login details, remembering which polls you have voted in and in some cases, to show you poll results, and remembering the changes you make to other parts of our Services which you can customize. These cookies also enable us to identify you across various screens and devices as you login and use our Services, as well as enable us to work with partners to resolve your digital identities and personalize your experiences across our Services, our partners and customers, and across channels. The purpose of these cookies is to provide you with a more personal experience and to avoid you having to re-enter your preferences every time you visit our Services.

Pixel Tags

We also use “pixel tags,” which are small graphic files that allow us and third parties to monitor the use of the Services and collect usage data. We may also insert pixel tags on third parties’ websites. A pixel tag can collect information such as the IP address of the computer that downloaded the page on which the tag appears; the URL of the page on which the pixel tag appears; the time (and length of time) the page containing the pixel tag was viewed; the type of browser that retrieved the pixel tag; and the identification number of any cookie previously placed by that server on your computer. We use pixel tags to collect information about your visit, including the pages you view, the links you click, and other actions taken in connection with our sites and Services and use them in combination with our cookies to provide offers and information of interest to you. We may also use pixel tags to collect data related to a website visit. Similar functionality may be enabled in a mobile app through the use of an SDK (Software Development Kit). Pixel tags also enable ad networks to serve targeted advertisements to you when you visit the Services or other websites. Please note that our transfer of information to these third-party might be deemed a sale in certain jurisdictions. Where applicable, we will provide you a notice of our transfer of information and provide you with the ability to opt-out of such sale or sharing of information. In addition, we use a variety of other technologies that collect similar information for security and fraud detection purposes.

This tracking data may be used for many purposes including, for example, to:

  • Provide useful features to simplify your experience when you return to our sites and applications (for example, remembering your shipping information for future purchases);
  • Deliver relevant content and advertising based on your preferences, usage patterns and location;
  • Monitor, evaluate, measure, and optimize the use and operation of our sites and applications and the advertising that you see; and
  • Analyze traffic on our sites and on the sites of third parties.

 

We may use your personal information to deliver relevant marketing and advertising to you on our properties and on third parties’ sites and applications. We may provide social media and other platforms with limited personal information, such as certain identifiers or your hashed email address, which they match with their customers’ profiles. Based on this, the platform may show you our ads, look for other users who may enjoy our ads, suppress our ads for you, and provide us insights on how to optimize and better target our advertising.

Some states provide residents or, in some cases, their authorized agents, with the right to opt-out of the “selling” or “sharing” of their “personal information”, or of “targeted advertising” based on their “personal information.” To submit a request to opt out you may click the “Do Not Sell or Share My Personal Information” link in our website footers or in our application settings. Please note that you opt-out choice is specific to the digital property and to the device and browser you are using. If you access other digital properties of the Strikepoint Family of Companies, you will need to make a separate election for each. Also, if you clear your cookies on your browser or use another browser or device, you may need to opt out again. Importantly, you may also choose to provide the information requested in this opt-out form which may enable us to take action on your opt-out request more broadly than for a specific digital property, including on properties where you are an authenticated guest.

You may also choose to opt out of targeted advertising directly with many ad networks and partners, data exchanges, and marketing analytics and other digital advertising and marketing service providers. You may also be able to choose to control targeted advertising on other websites and platforms that you visit. In addition, you may choose to control targeted advertising you receive within applications by using the settings and controls on your devices. We adhere to the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising.

ONLINE TRACKING TECHNOLOGIES

OPT OUT PREFERENCE SIGNALS AND DO NOT TRACK

You or your authorized agent may choose to enable online, where available, a universal tool that automatically communicates your opt-out preferences, such as the Global Privacy Control (“GPC”). We will process the GPC signal as a request to opt-out.

Opt Out Form

Some states provide residents with the right to opt-out of the “selling” or “sharing” of their personal information, or of “targeted advertising” based on their personal information. To submit a request to opt-out of the sale or sharing of your personal information or of targeted advertising, you may copy the information below and send a request to support@strikepointmedia.com with the title “Do Not Sell or Share My Personal Information.”
By submitting the form below via email, you will be exercising your Do Not Sell or Share My Personal Information right and/or your right to opt out of targeted advertising.

E-mail:

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